Google's back-to-back core updates may not require changes for most websites. Emphasize quality content; review guidance if needed.
Google has begun rolling out the November 2023 core update.This marks the second major update in as many months. A rare occurrence.If your site is affected, review Google's updated core update guidance for tips.
Highlights
Google Core Update Q&A
Google clarifies search updates: core vs. ranking, thousands annually, no spam penalties, holiday avoidance, forum support.
In Summary
November 2023: Google's second core update in two months, fourth this year after March, August, and October releases.