High-Quality Content: 3 Factors To Consider

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Factor #1: Empathetic, People-First Content

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Factor #2: Topic Clustering

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Factor #3: Subject Matter Experts

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High-Quality Content: 3 Factors To Consider

Factor #1: Empathetic, People-First Content

Humans respond to narratives, stories, brands, and information and so do search-engine algorithms! So, make sure you: Start with intent – the “why.” Focus on the “who.” Personalize content. Tell stories. *Make it readable & user-friendly.

Factor #2: Topic Clustering

Topic clusters are resources that answer all the questions around a topic. Topic clusters are great for: Future-proofing SEO. Scaling SEO strategy based on topics. Internal linking. Attracting backlinks. Increasing web engagement. Increasing conversion.

Factor #3: Subject Matter Experts

Having an SME onboard your content has advantages; they can: Improve E-A-T score. Give you a competitive advantage. Build trust. Make content unique. *Provide more organic opportunities for backlinks.

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High-Quality Content: 3 Factors To Consider

Factor #1: Empathetic, People-First Content

Humans respond to narratives, stories, brands, and information and so do search-engine algorithms! So, make sure you: *Start with intent – the “why.” *Focus on the “who.” *Personalize content. *Tell stories. *Make it readable & user-friendly.

Factor #2: Topic Clustering

Topic clusters are resources that answer all the questions around a topic. Topic clusters are great for: *Future-proofing SEO. *Scaling SEO strategy based on topics. *Internal linking. *Attracting backlinks. *Increasing web engagement. *Increasing conversion.

Factor #3: Subject Matter Experts

Having an SME onboard your content has advantages; they can: *Improve E-A-T score. *Give you a competitive advantage. *Build trust. *Make content unique. *Provide more organic opportunities for backlinks.

Swipe up to Read our other stories

Other Stories

3 common ecommerce seo mistakes to avoid

Humans respond to narratives, stories, brands, and information and so do search-engine algorithms! So, make sure you: Start with intent – the “why.” Focus on the “who.” Personalize content. Tell stories. *Make it readable & user-friendly.

Topic clusters are resources that answer all the questions around a topic. Topic clusters are great for: Future-proofing SEO. Scaling SEO strategy based on topics. Internal linking. Attracting backlinks. Increasing web engagement. Increasing conversion.

Having an SME onboard your content has advantages; they can: Improve E-A-T score. Give you a competitive advantage. Build trust. Make content unique. *Provide more organic opportunities for backlinks.